Alexandra Cerdeiral

Alexandra Cerdeiral is a digital content creator and freelance photographer based in Geneva. Lou Pellicari offers her these services in order to realize her visual identity, from logos to business cards.


October 2020



first step

Alexandra Cerdeiral is a content creator, and part of her job is to write a lot, so it was important to make this feel with calligraphic typography combined with stick typography to bring out the digital side of her craft.

second step

The second step to complete his identity was the creation of these business cards. Like Lou, Alexandra Cerdeiral was very concerned about her environment, so the business cards were printed in small quantities to avoid overproduction and on totally recycled paper.

For the holiday season, thank you cards were sent to these most loyal customers.