Mamay is a jewelry collection of the Swiss brand Mora, with exclusively silver jewelry.
The brand called on Lou to give itself a boost. For her, this project was obvious: recreate a new visual identity through a new site and new presentation of the jewels.
First of all, the brand needed new pictures to be used to highlight her products. Colorful, fruity, very fun, it was the goal of the shooting.
Above all, Mora and Mamay were two different entities. The creator wanted to make a merger to create two sites in one.
The idea was to create a Mora website, with a special collection which is: Mamay.